How To Get Started With Facebook Ads
Facebook ads are now the buzz for most people who run online businesses, ecommerce stores and those who are just starting blogs. The Facebook ads platform is quite simple to get around and it is quite easy to get your ads approved. The other reason for using Facebook ads is it is a lot cheaper than Google/ Search Engine Ads and you can easily get seen by people browsing their newsfeeds. Unlike running a Pay Per Click Campaign on Google where it takes a lot of work to rank on the first page of the search results. Although google is great for conversions because there are people with intent to purchase or who are actively looking for your product or service. How do you get right with Facebook ads? What you need to do is understand your audience. What do they want? What are they looking for? What are they interested in? Start with creating a buyer persona. Imagine your ideal customer. What would make them interested in clicking on your ads? You need to list potential behavior...